Creating Sustainable Value

Chris Laszlo argues in his latest book, Sustainable Value: How the World’s Leading Companies Are Doing Well by Doing Good, that far from being a cost to society and business, sustainability is emerging as a huge opportunity for both.  CEOs of some of the world’s largest companies—General Electric, Toyota, and Wal-Mart, to name just a few—are motivated by the desire to gain competitive advantage in a business environment transformed by rising fuel prices, widespread concern over the impact of climate change, and heightened consumer awareness of health and environmental issues. For more information on the book visit: www.sustainablevaluebook.com